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© All images are AI-generated to maintain client confidentiality

The Challenge    A prominent museum and cultural institution needed to attract more visitors and promote their latest exhibitions and events. With increasing competition for audience attention, they sought a strategy to boost ticket sales and engagement while optimizing marketing spend.

THE Solution

We launched a full-scale digital performance marketing campaign, highlighting exhibitions and events across social media, search engines, and email marketing. 

Retargeting strategies were employed to re-engage site visitors, while advanced audience segmentation ensured personalized messaging. A/B testing was conducted to refine ad creatives and messaging, optimizing performance at every step.

THE Result

72

increase in ticket sales

-30

in cost-per-acquisition

Within three months, ticket sales increased by 72% and the cost-per-acquisition (CPA) dropped by 30%. Visitor engagement rose significantly, with repeat visits growing by 18% thanks to targeted retargeting campaigns.
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